Presenting A Dynamic Conceptual Model to Explain the Life Style Pattern With the Consumption Approach (with Emphasis in Educational Consumption)

Document Type : Research Paper

Authors

• ali palizban ¹
• Abbas Toloie Ashlaghi ²

¹ Department of Cultural Affairs, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran

² Department of Industrial Management, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran

10.30495/jedu.2021.22145.4491

Abstract

Introduction"Choice" is the key feature of life in the modern era, and people make their own lives with their choices, which makes them and their ways of life different. Humans make their own lifestyles with their choices, and each person shows their unique identity to others through their lifestyle. An important factor manifesting the lifestyle of an individual or family is "consumption". This article attempts to understand the dynamic mechanism of the household and community consumption lifestyle through its conceptual modeling
research methodology:. For this purpose, it divided Iranian households' consumption into educational, biological, media and cultural categories, described the dynamic mechanism of each of these four types of consumption  (with an emphasis on educational consumption) as the subsystems of the household consumption lifestyle pattern, and finally presented its dynamic conceptual model and explained its mechanism through the dynamic system approach.
Findings: Finally, it came to the conclusion that household consumption follows a dynamic mechanism and different consumption types combine differently at different income levels. The composition and position of the consumption types indicates the dominant approach to consumption, its importance, and household consumption tendency.
Conclusion: This model can be used in cultural policy making affairs in order to create a cultural community.
 

Keywords

• lifestyle
• consumption
• dynamic systems
• households

20.1001.1.20086369.1400.12.5.6.0

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